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Thursday, November 24, 2011

Avoid Duplicate Content by All Means

Avoid Duplicate Content by All Means

Google rankings of many Web sites suffer greatly because of a phenomenon called “duplicate content.” Our recent client, cryoserver.com was penalized (red-flagged) for this particular reason prior to signing up with us. The site was ranked on page 13 of Google SERP’s for one of their main keywords.
Duplicate content refers to “substantive blocks of content” that match or are similar to “content within or across domains”, according to Google webmaster central. Google simply reduces the ranking of both pages/Web sites if it notices similar content being posted.
Here are some examples of duplicate content and tips on how to resolve them:
Mirrored Sites
Having mirrored sites refers to the same Web site being hosted on two or more different domains. This was basically what cryoserver.com had done. They had their site hosted on cryoserver.com as well as forensiccs.com.
Use a domain-level redirect from one domain to the other to resolve the mirrored sites issue. Also, use 301 redirects for any linked-to Web pages within the redirected domain.
We asked cryoserver.com to redirect the mirrored domain to the main one. After only one week, Google removed the red-flag and now their site ranks on the 3rd page (still some SEO work is needed to get them to the first page).
The same for-sale items on e-commerce Web sites
This is very common when it comes to e-commerce sites. Many URL’s are dynamically created and linked to from the home-page or other pages. Or simply, one product is placed within different categories. To resolve this issue, you should avoid dynamically building your pages and use different description even for the same products if they’re placed on different categories (having different url’s).
Copied text to be placed on competitors Web sites
If someone copies your text and place it on their site, your site could be penalized (flagged) by Google spiders for having duplicate content. This doesn’t happen too often, but when it does, it reduces your site’s rank on Google dramatically. To resolve this issue, you should contact the site that copied your text and ask them (by using all means) to remove the stolen text from their site. If they don’t comply, you should just rewrite your own content (painful, but it’s easier and less expensive than hacking the other site and removing your text).
Print-only versions of Web pages
Avoid print-versions if at all possible. If you cannot, use a “no-follow” tag wherever you link to a print-version copy of your Web pages.
Web pages that generate a mobile-friendly version
Similar to above, use “no-follow” tags so Google spiders don’t follow the link.
If you have any other questions, don’t hesitate to ask. We will respond to all questions in a timely manner.


SEO Expert Teaches Newcomers Industry Basics

ORANGE, CA—Search engine optimization is an often confusing, constantly changing science but, at the same time, an absolutely essential part of marketing your business on the Internet. So what’s an overwhelmed newcomer to do?
According to Ali Husayni—industry expert and founder of SEO company Master Google—a newbie should do anything but give up.
“Without a strong SEO campaign, it is very difficult to compete in today’s market,” he said. “With the economy down, people spend their money wisely. Potential customers research anything and everything on the Internet before they contact any retailer or decide on services. If your site is not easily found, you are not able to compete effectively.”
I know what you’re thinking. “Okay, so it’s essential, but what is SEO, exactly?”
Husayni explained that SEO is “the art of changing sites and their popularity on the Internet so that search engines perceive them as highly valuable, thereby placing them at the top of their search results.”
What search engine should my SEO campaign focus on?
Now that we have established what SEO is and why it’s so important, it’s time to decide which search engine you should focus your campaign on. Husayni said that, while Yahoo and Microsoft’s Bing do get some traffic, those search numbers are nothing compared to Google.
“Google receives more than 75 percent of the global search market and about 65 percent of the domestic market,” Husayni said. “Google is the giant of search engines. If you are visible on Google, you’ll be attracting customers.”
How do I go about initiating my SEO work?
This should all be becoming a bit clearer, but we still need a plan of action. Husayni advised that there are multiple ways to go about SEO, such as hiring a company to do the work for you, employing an in-house SEO professional or working with an experienced SEO consultant.
“The path you choose to take depends on your market, your budget and your level of Internet savvy,” Husayni said.
Small companies, he said, are better off hiring a professional SEO company who can place them at the top of search engines at an affordable price. On the other hand, a larger firm working with a bigger budget could benefit from having an in-house SEO team, supplemented with coaching help from a reputable SEO company to keep them in check. And, of course, the more ambitious business owner with minimal time constraints could learn SEO practices himself, though Husayni recommends receiving some guidance from a seasoned professional.
What do I need to know about SEO before I begin?
Even if you choose to hire a SEO company to do your optimization work, it’s still important to know the main elements that will help you increase your site’s ranking. Husayni said that the three most crucial aspects of any Internet marketing campaign are optimization, lots of fresh content and popularity, also referred to as link building.
“The optimization gives Google the information it needs to understand the theme of each site,” he said. “Content gives Google the impression that the site is being updated with valuable information on a regular basis, thus providing useful information for its visitors.”
But remember, “Google is a machine with limitations and language barriers,” Husayni warned.
“The only two ways for Google crawlers to determine if your site is valuable are by measuring how often you update your content and by gauging whether or not you’ve copied your content from elsewhere, or written it yourself.”
Google’s algorithm is always changing, too. For example, Husayni said that, with the development of Google+, the search engine has “added the +1 button to further determine your site’s usefulness.”
I’ve started my SEO campaign, but how long will it take until I see results?
After learning the basics of SEO and how to get started, you still have a long, albeit rewarding, journey ahead.
“While changes to optimization are viewed by Google almost immediately—provided you have quality back links—other SEO components are built over time,” Husayni said. “So, initially, when we optimize a site, there is a jump in its ranking on Google. Then, slowly thereafter, the site gets ranked better and better.”
And it’s a journey you have to stick to in order to see lasting results.
“Google revamps its algorithm every few months, making it important to stay on top of new techniques,” Husayni said. “And your competition is not sitting idle. They’re also doing SEO and, depending on how many resources they allocate, they could replace your number one listing in a matter of months. So, take a deep breath and get ready for a long SEO battle.”

Wednesday, November 23, 2011

Electronic Contact Lenses Tested Successfully in Real Live Eyes

Electronic Contact Lenses Tested Successfully in Real Live Eyes

 
Information In Your Eye University of Washington
 
The Back in 2009, we wrote about a contact lens in the works that displayed visual feedback right before your eyes, Terminator style. Well, two years and a few months later, Professor Babak Parviz has a working model. He has given the new lens to rabbits, and reports complete success.
The device's display has only one pixel, but serves as a working proof-of-concept for developing more complex information lenses. A useful device would need hundreds of pixels at least, to display a short email or text message.
The lens harvests energy from an external source using an antenna and has an integrated circuit to store the harvested power and transfer it to a transparent sapphire chip with a single blue LED. Unfortunately, while the range of the display was about one meter in free space, that range was reduced to about two centimeters when it was placed on the eye.
Another of the challenges facing the creation of a Terminator-style eye display is that the minimum focal distance of a human eye is only a few centimeters. This means that information displayed on a contact lens would appear blurry. To address this, the researchers used thin Fresnel lenses to magnify the display.
More research is needed before we'll be able to read text on our eyeballs though. "We need to improve the antenna design and the associated matching network and optimize the transmission frequency to achieve an overall improvement in the range of wireless transmission," said Parviz, co-author of the study. "Our next goal, however, is to incorporate some predetermined text in the contact lens."

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Latest Collection Of Mehndi Designs Part One

Latest Mandi Design
Mandi is one of the part of fashion.Most of the Girls take Mandi To increase their attraction.
Mehndi is the application of henna as a temporary form of skin decoration in the Indian Subcontinent, as well as by expatriate communities from these areas. Mendie a traditional art of designing the hands and feet is an integral part of Indian customs and functions. Mendie is typically applied during special occasions like weddings and festivals like Diwali, Bhaidooj, Teej and Eid. In some Hindu festivals every woman tries to have mehndi done on her hands and feet. It is usually drawn on the palms and feet, where the color will be darkest because the skin contains higher levels of keratin which binds temporarily to lawsone, the colorant of henna. Mehndi was originally used as a form of decoration mainly for brides.


Below are mentioned few examples of Designer Mendie, Bridal Mendie, Arabic Mendie applied on palm, hand and feet.
Image 1


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